by Yarin | Aug 2, 2016 | Marketing Analysis, Personal
“I hope I’ll never have to do marketing, it sounds so boring” That was a text message I received from a good friend recently, following a conversation about what I do and where the world of marketing is headed. As you might imagine I had quite a few...
by Yarin | Jul 22, 2016 | Startup Hacks
Those who know me can tell you I’m not fond of buzzwords and hyped terms. Unfortunately, those are very popular in our marketing world and are often used by those who can’t provide actual value to clients so they have to boost and brag about their efforts...
by Yarin | Jul 16, 2016 | Marketing Analysis
A question I get a lot is what kind of monitoring system do I use and recommend? As with most things, there is no right answer, as it really depends on one’s needs. I had the chance to use various solutions from Radian6,(acquired by Salesforce) to the Social...
by Yarin | Jul 8, 2016 | Marketing Analysis
Lately, we’ve been hearing that influencer marketing programs and ambassadorships are a becoming big portion of many digital marketing activities (whether B2B or B2C). So what is this obsession with influencer marketing ? Why is it an integral part of so many...
by Yarin | Jan 8, 2016 | Personal
“Writing is thinking”. After a few years of downtime and absence in blogging, I’ve decided to jump on the blogging train and resume sharing my thoughts, ideas, rumblings and notions. Okay, let’s get real. I’m most likely not gonna...
